Trend insights are drawn from what members post and discuss on Aiyaya. Each briefing collects the silhouettes, fabrics and colors that come up in community posts, together with the fit and care questions members ask most.
What is included
- A monthly briefing on posts, topics and questions
- A season digest grouped by category
- Custom research on one category of your choosing
- A working session to read the findings with your team
Who it is for
- Designers planning a collection or a second drop
- Buyer stores deciding what to carry next season
- Members who want a wider view of what people wear
Research is only as good as the questions, so we agree the scope before any work starts. Send us the question you want answered and we will say whether the community can support it.